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Hertel Avenue gets a Super Splash of Color

A new mural is underway on the side of the Joe’s Deli building, corner of Hertel and Amherst Colvin. The crux of the colorful work of art was painted virtually overnight, using a lighting setup similar to what we saw with “Noodle in the Northern Lights” mural in the Theatre District. This mural was no small feat, but what is making it truly captivating is that relatively few people even knew that it was coming. The only information that has been circling around is that the artist is from LA.

The general consensus, in the world of social media, is very upbeat and positive, with people stating that Hertel was in need of a public art project such as this. For the most part, the street is fairly conservative when it comes to these types of fun initiatives.

The positioning of the mural couldn’t have been better – this street corner was recently featured in BRO, calling for a more walkable intersection. While it’s still not the safest place to cross, at least there is an aesthetically pleasing art component that could lead to more traffic calming measures.

Written by queenseyes


Newell Nussbaumer is 'queenseyes' - Eyes of the Queen City and Founder of Buffalo Rising. Co-founder Elmwood Avenue Festival of the Arts. Co-founder Powder Keg Festival that built the world's largest ice maze (Guinness Book of World Records). Instigator behind Emerald Beach at the Erie Basin Marina. Co-created Flurrious! winter festival. Co-creator of Rusty Chain Beer. Instigator behind Saturday Artisan Market (SAM) at Canalside. Founder of The Peddler retro and vintage market. Instigator behind Liberty Hound @ Canalside. Throws The Witches Ball at The Hotel @ The Lafayette, and the Madd Tiki Winter Luau. Other projects: Navigetter.

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  • Kevin Ryan

    Looks awesome!

  • Christopher Bieda

    Hertel and COLVIN. Hertel and Amherst do not intersect.

  • Darrin Bitterman

    The corner is horrendous to cross at rush-hour. I use the cross signal faithfully, and there’s a particular young woman that’s cut me off trying to cross more than five times. Always on the cell phone, and starts pounding on her steering wheel and screaming if I don’t immediately get out of her way. I’d love to see a police officer stand back at that corner and watch what people think they should get away with.

    LOVE the neighborhood, HATE the drivers.

    • Marc Rebmann

      How DARE you inhibit the movement of someone in a motor vehicle!

  • Marc Rebmann

    That looks atrocious.

    • Captain Picard

      It’s not the color scheme I would have chosen, to be sure. At least it’s not the perennially-stroked “street art (i.e. no-talent graffiti)” that some BRO commentators are so fond of.

  • Kristen Thomas

    Saw the artist putting this up as I drove through the intersection late last week. Was totally surprised, but pleasantly so, to see it go up. Absolutely dig it, and I think it brings a sense of whimsy which IMHO is lacking in the Hertel neighborhood. There is a kind of quirky charm to the Elmwood Village & Strip, which certainly adds to its character. I keep hearing that Hertel Ave is now surpassing the EV in terms of living desirability, but driving through, all I see is a bunch of tired old buildings and garbage on the street. No flowers, no unifying village code regarding signage, etc…I find this neighborhood to be terribly uninviting to walk. You can argue aesthetics and taste preferences all you like, but in action, this is a positive. Bravo, Joe’s Deli for lending the space.

  • breckenridge

    Was the side of this building previously painted, or natural brick?

    • Johnny Pizza
      I honestly can’t tell for sure. It looks like the brick was its natural color but some of those non-brick panels are the same exact color so maybe they were painted.

      • Darrin Bitterman

        If I recalled correctly, it may have had some painted advertising on the side that has faded/chipped/flaked off over time, hence being painted over.

        Not griping about the new painting, but it at least looked pretty clean from that standpoint. The mural, however, added a LOT of character to the building.

        • Captain Picard

          No, I don’t think there was a painted advertisement. But that photo looks like the brick has been painted with “brick color” paint. Can’t tell for sure.

          • Jordan Then

            Yes, it was painted “brick color”.

  • Captain Picard
  • So many well traveled art critics who’ve regularly taken trips around the world viewing and critiquing street art. We are so blessed to have this much creative capital in our fair city. O_O