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Puerto Rican and Hispanic Day Parade of WNY

What would the West Side be without the annual Puerto Rican and Hispanic Day Parade? This year, the ceremonial Flag Raising will take place on Thursday, September 3rd, at noon, at the steps of City Hall, which will signify two-weeks of Hispanic pride, leading up to the main event. The actual festival takes place throughout the course of an entire weekend – Friday, September 11 to Sunday, September 13, 2015.

The festival celebration kicks off on Friday evening of parade weekend. Then, on Saturday (September 12), the parade procession will leave the front steps of City Hall, starting at 1pm. From there, the Grand Marshal will lead revelers all the way to LaSalle Park, taking the most direct route possible – Niagara Street also known as Avenida San Juan. Then, the festive occasion carries on throughout the day on Sunday before wrapping up with a special concert.

Throughout the entire, weekend, the park will be dedicated to carnival rides, free concerts and plenty of Latina food. The entire community is encouraged to attend the weekend-long festival. There will be plenty of activities for all ages.

“Our Grand Marshal this year is a well know national company president, Robert “Bob” Unanue, Goya President,” said Yolanda Martinez-Rodriguez, PRHD Parade President. “This is a family company which has made Goya a household name in most Hispanic homes. Bob Unanue and Goya are grand supporters of many events worldwide, but most importantly they have supported and invested so much in our entire WNY community.”

Entertainment throughout the weekend includes:

  • Singer Brenda K. Starr will perform Saturday evening, September 12, as well as a Mexican Mariachi band
  • In partnering with Amor and Heritage, S-Kalona, a Colombian Vallenato band will perform on Saturday, September 12
  • Young and great tropical singer and salsero, Frankie Negron, will close out the event on Sunday, September 14
Finally, a Puerto Rican and Hispanic Day Parade 5k run will be held in collaboration with the Hispanic American Veterans. The 5K will take place right before the parade on Saturday, September 12 at 12:00pm.

Honorary Hosts for this year’s festival are Tamara O. Alsace, Evelyn Pizarro, Jose C. Pizarro and Blanca Rodriguez.

See Facebook event

Poster image: Parade theme art (Orgullo De Nuestras Raices/Pride in our Roots)



Written by queenseyes


Newell Nussbaumer is 'queenseyes' - Eyes of the Queen City and Founder of Buffalo Rising. Co-founder Elmwood Avenue Festival of the Arts. Co-founder Powder Keg Festival that built the world's largest ice maze (Guinness Book of World Records). Instigator behind Emerald Beach at the Erie Basin Marina. Co-created Flurrious! winter festival. Co-creator of Rusty Chain Beer. Instigator behind Saturday Artisan Market (SAM) at Canalside, Buffalo Porchfest, and Paint vs. Paint. Founder of The Peddler retro and vintage market on Elmwood. Instigator behind Liberty Hound @ Canalside. Throws The Witches Ball at Statler City, the Hertel Alley Street Art Festival, and The Flutterby Festival.

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