Should the Buffalo Sabres get an opportunity to flip on the switches
at the First Niagara Center this season, New Wave Energy Corporation will be
the company supplying the power.
The Sabres announced a partnership with the local natural gas and
electricity supplier that is headquartered at 434 Delaware Avenue,
Buffalo, NY, Tuesday.
In accordance with being
the official Power Behind the Buffalo
Sabres™ the away penalty box will be outfitted with New Wave Energy swag to
reinforce the company brand each Sabres power play.
“As the Power behind the Buffalo Sabres, New Wave Energy will
present our fan base with special offers and promotions throughout the season,”
said, John Livsey, Sabres Vice President of Sales and Business
New Wave Energy was
founded in 2009 as a licensed provider of electric and natural gas to New
Jersey, New York, New England, Texas and Pennsylvania. The company provides
low-cost energy to more than 3,000 customers both commercially and
“Securing our energy future means new innovations in
non-carbon emitting facets including the power of natural gas, wind, solar, and
WAVE. The Research & Development team at New Wave Energy will never tire
until our energy future is secured.” – – www.nwaveenergy.com
New Wave Energy will be replacing Integrys Energy, a
Chicago, IL based group as the Sabres official supplier.
“We cannot even begin to express our excitement to begin this
endeavor with such an iconic and beloved Buffalo institution,” said Ryan
Lilley, Vice President of Business Development at New Wave Energy Corporation.
“We have developed a strong reputation and affinity for prosperity and
economic growth in Buffalo, and we felt that with the emerging Canalside
projects and the continuing improvements the Buffalo Sabres have made within
their organization and throughout the community, that this was the perfect time
to solidify a partnership with a team that means so much to our region and to
us personally. This valued partnership will also allow us the opportunity to
offer our discounted electricity services to a much wider audience of
businesses and residencies throughout WNY and beyond. We could not be more
Although this is another positive step for the Sabres, who under
owner Terry Pegula have been a shining example of positive change in the areas
surrounding the First Niagara Center, it may be a while before the fans get to
experience these enhancements with the team they are built around.